TRENDING Gen Z Are Fast-Growing Cruise Customers
Who knew that Generation Z, those currently aged between 12 and 27 years were a growing customer segment for the cruise industry. Once derided as something for retirees, cruise ships have increasingly begun to embrace and install adventure equipment designed to appeal to the young adrenalin-seeker. From giant water slides that extend beyond the body of the ship, to dodgem-cars and high-tech arcades. Helen and Graeme discuss a report issued by CLIA, the Australian cruise industry body and a more recent report for travel agents on a survey of US Gen Zs. We reckon it’s “a thing”.
Photo: Royal Caribbean Dodgem CarsRead More
